Everything you need to know about Amazon's October Prime Day sale: Official dates, the competition, and more

"Prime Big Deal Days" is little than 3 weeks away.

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UPDATE: Sep. 19, 2024, 10:00 a.m. EDT This communicative has been updated pinch a specifications astir Walmart's recently announced autumn waste schedule, which includes a Holiday Deals arena that runs during (and after) Prime Big Deal Days.

Amazon's "October Prime Day" arena is correct astir nan corner.

Prime Big Deal Days will tally for 48 hours from Tuesday, Oct. 8 (starting astatine 3:01 a.m. ET) done Wednesday, Oct. 9, nan institution announced Sept. 17. The Prime-exclusive waste will characteristic "millions of early vacation deals," pinch flurries of caller discounts dropping arsenic often arsenic each 5 minutes astatine definite points of its runtime.

Amazon released an first activity of official early deals alongside its announcement Tuesday, which includes up to 55% disconnected prime Amazon devices (including Fire TVs and Echo smart speakers), 4 free months of Amazon Music Unlimited, and a GrubHub+ discount for Prime members. Its property merchandise teased early savings from brands for illustration Beats, Samsung, Fujifilm, KitchenAid, JBL, and Lego.

What is Prime Big Deal Days?

Prime Big Deal Days is simply a autumn waste that serves arsenic nan extra-early kickoff to Amazon's vacation shopping play up of Black Friday. It's formatted identically to nan retailer's flagship summertime Prime Day sale, wherever featured deals are only disposable to members of its Prime subscription service.

This marks nan 3rd clip Amazon has held a autumn Prime arena — and it appears its sanction is yet sticking. It was called nan Prime Early Access Sale successful 2022 and renamed to Prime Big Deal Days past year.

Do you request to beryllium a Prime personnel to shop Prime Big Deal Days?

Being a Prime personnel is non-negotiable if you want to scoop up Prime Big Deal Days savings, but there's a mini loophole for those who don't want to perpetrate to a paid subscription: Trial members count.

You tin effort Prime for free for 30 days if you haven't before, truthful agelong arsenic there's a valid in installments paper attached to your Amazon account. Just retrieve to cancel your membership earlier it automatically upgrades to a paid scheme astatine nan extremity of that month.

Are immoderate different stores competing pinch Prime Big Deal Days?

There's stiff title for Amazon crossed nan committee — before, during, and aft Prime Big Deal Days.

Best Buy is getting nan earliest commencement connected nan vacation shopping season, kicking things disconnected pinch a Member Exclusive Sale for Plus and Total members of its My Best Buy programme from Sept. 27 to Sept. 29. That arena will characteristic paywalled discounts and a free $50 prize reward for those who walk astatine slightest $500. Next, nan electronics retailer will clasp an Apple Trade-Up Event for shoppers looking to upgrade to nan latest Apple devices from Sept. 30 to Oct. 13, pinch a conveniently timed 48-Hour Flash Sale thrown successful location for Oct. 8 and 9. (Expect to find heavy discounts connected TVs, gaming devices, laptops, and monitors while that one's live.)

Mashable Deals

Best Buy will information retired nan period pinch a Prep for nan Holidays Event starting Oct. 21, which will revolve astir gadgets for entertaining (think location appliances, TVs, and smart location devices), positive a 3-Day Gaming Event from Oct. 25 to 27.

Walmart is taking a akin multi-part attack this shopping season, starting pinch a Holiday Deals arena from Oct. 8 to Oct. 13 — its earliest vacation waste ever, per nan announcement. That first day, nan arena will statesman astatine 12 a.m. ET connected Walmart.com and nan Walmart app for paid Walmart+ members earlier opening to nan wide nationalist astatine noon ET. (Trial Walmart+ members will not beryllium eligible for early access, FYI.) It will past proceed successful personification astatine Walmart stores connected Oct. 9. Expect to spot doorbusters crossed its electronics, home, fashion, and artifact departments.

Meanwhile, Target will big nan autumn version of its seasonal savings event, Target Circle Week, from Sunday, Oct. 6 done Saturday, Oct. 12. Live successful stores and online, nan waste will "feature deals connected products to thief consumers prep for nan holidays, on pinch savings connected autumn favorites, mundane essentials and more," per nan announcement. That includes rotating Deals of nan Day that are unrecorded for conscionable 24 hours astatine a time. (These will prime up again connected Nov. 1 and proceed done nan remainder of nan holidays.)

Target Circle Week deals will beryllium exclusive to members of Target Circle, nan retailer's loyalty program. It's wholly free to join.

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